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Big Issue - Front cover analysis

 Front cover 1 

                                                           


  • features images of key environmental activists in dedication to Earth Day. Issues of climate change made the feature article and front cover of  the issue as it reflects the big issues socialist ethos. As well as helping to dismantle homelessness the Big issue supports positive change for the environment to make it a better place as it lies within their values. 
  • This appeals to the Big issues demographic as they are a culturally aware audience who will recognize the people featured on the cover  as well as support the message about protecting the earth.
  • Green and blue colour palete to symbolize the earth and nature linking to the cover story.

Front cover 2 


  • promotes duolingo a language app which will be recognised by the big issues educated demographic, who may speak multiple languages or interested in learning
  • The typography reads "a hand up not a hand out", which is the big issues slogan, in multiple languages to further promote the brands values and key message.
  • Multiple languages have been featured to appeal to all language speakers and people of different cultures living in the Uk, to make the front cover appealing.

Front cover 3 


  • Feature article focuses on upcoming elections. This is conventional of the content of the big issue as it focuses on politics and the public speaking up about their political values.
  • This appeals and is recognisable by a culturally aware, educated audiences.


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