Media

 The big issue have set up 100 days of action to support it's regular vendors during lockdown in which they have asked TBI readers to pay subcription direct from vendors so their recieve 50% of profits, subcribe print or digitial or give a one of donation to support the brands vital work. As a result of on going lockdowns street sales have been paused and as of April 2020 it was announced the Big Issue would be sold in stores for the first time. Customers will be able to purchase copies in 164 Sainsbury’s stores initially, extending to 315 over the coming weeks, and 1,430 McColl’s stores, for the price of £3. The Big Issue is also going to be launching an app. The Guardian states John Bird, founder of the big issue, said the money would be given to homeless vendors around the country, and the organisation was trying to track down around 500 sellers. It has already been in contact with 1,000 individuals.

  1- The big issue doesnt follow a particular house style, yet typically uses bright colours to create a captivating cover to appeal to it's demographic. therefore the pink and yellow colours are typical of the big issue. 2 and 3- The central image is big ben which is a symbol of London, a well known landmark, and is a sterotypical representation of England. Big ben is being broken by the typography reading "rebuild democracy" which could suggest England as a whole needs to rebuild democracy with Big ben used as a microcosm for Englands politics and society. It could also suggest London is not politically stable and there are issues within the government (this is typical to the content of the big issue as they are critical of the government). "Rebuild democracy!" could further support this as the language used presents the big issues values of holding big business and the government to account. 4- Politics has been made a big issue as it's a part of the bran...